Post by nafizhoque27 on Jan 18, 2024 4:09:00 GMT -6
Having a website requires effort . Between entering all your data, uploading all your products in the case of ecommerce, SEO to position both the website and the blog , etc. It is a very high expenditure of money and time to not see results. And when we talk about results we are not talking about simply having traffic or seeing how visits to our blog have increased. We are talking about the true interest of a company: selling its products or services. That is why we have prepared this small article so that you can learn something really useful to improve as a company : increase the conversion rate on your website. The conversion rate is the percentage of sales that have been made after the entire process that requires the user to enter the website, decide and buy. All the work we do to attract audiences to our website must be transformed into conversion or we will not be achieving the final objectives of the website.
marketing discipline, it is important that you segment your traffic and, therefore, your audience. Those who are going to click are people who have a common interest in your product but each one has their needs. Make sure each product or service is intended for the right person . Example: if you offer a cosmetic service, distinguish between those clients Buy Bulk SMS Service (generally they will be women, yes) who are looking for anti-wrinkle creams due to age and those who want to prevent processes that the user has to do to purchase. In other words, improve the usability of the website. You cannot expect that a user moderately interested in buying your new t-shirt has to make at least 5 clicks to make the purchase, from the moment they choose until they reach the payment process.
service. It is not a matter of writing randomly, the most important thing is to prioritize the benefits of your product or service over its features. To do copywriting, different techniques are generally followed that we tell you about in this article . FAQ Session Users sometimes do not buy simply because they do not even know why they want that product . Adding an FAQ session can increase your conversion rate by helping the user answer two or three questions that, although they may sometimes be very simple, help convince them. Example: you sell sweets and food from another country with different ingredients that we are not used to. Your potential client wants to try something so exotic, but does not know what ingredients it has, if it is suitable for any intolerance, what it really tastes like... If you post a small FAQ explaining all this, it is very likely that the click will be a matter of time.
marketing discipline, it is important that you segment your traffic and, therefore, your audience. Those who are going to click are people who have a common interest in your product but each one has their needs. Make sure each product or service is intended for the right person . Example: if you offer a cosmetic service, distinguish between those clients Buy Bulk SMS Service (generally they will be women, yes) who are looking for anti-wrinkle creams due to age and those who want to prevent processes that the user has to do to purchase. In other words, improve the usability of the website. You cannot expect that a user moderately interested in buying your new t-shirt has to make at least 5 clicks to make the purchase, from the moment they choose until they reach the payment process.
service. It is not a matter of writing randomly, the most important thing is to prioritize the benefits of your product or service over its features. To do copywriting, different techniques are generally followed that we tell you about in this article . FAQ Session Users sometimes do not buy simply because they do not even know why they want that product . Adding an FAQ session can increase your conversion rate by helping the user answer two or three questions that, although they may sometimes be very simple, help convince them. Example: you sell sweets and food from another country with different ingredients that we are not used to. Your potential client wants to try something so exotic, but does not know what ingredients it has, if it is suitable for any intolerance, what it really tastes like... If you post a small FAQ explaining all this, it is very likely that the click will be a matter of time.